Terms of service

Terms and Conditions

Prime Tours (Akstursþjónustan ehf.) is licenced & authorized tour operator by the Icelandic tourist board and is governed under Icelandic laws. ID: 670799-2049 and VAT: 63397. Tel: +354 470 1000. Email: contact@primetours.is. Address: Desjamyri 1, 270 Mosfellsbaer, Iceland.

Prime Tours offers day tours and transfers in Iceland. Prime Tours provides a vehicle with driver or driver-guide. We strive to provide high level of service to our clients.

Payment & refund

We require full payment at the time of the booking unless account transaction has been negotiated. All prices on the website are per vehicle, unless stated otherwise. All prices include VAT and taxes. All parking fees and road tolls are included in the vehicle price. All admissions are excluded unless it’s specifically mentioned in the product description.

Payment for our tours is made through secure payment gateway. When you make the payment through our site, a full payment is charged to your credit card. We pledge to make that process as secure as possible.

If a tour is cancelled due to weather condition the tour is refunded or you can move your reservation to another available day.

Change in reservation and cancellations

If you wish to change your reservation we kindly ask that you give us advance notice, we are very flexible and will help with any alterations or changes you would like to make. The sooner you contact us the better. Cancellations must be made by email.

Cancellation of day tours and transfers with 48 hours or more notice prior to departure will result in a full refund.

Cancellation of day tours and transfers with 24-48 hours notice prior to departure will result in a 50% refund.

Cancellation of day tours and transfers with less than 24 hours notice prior to departure have no refund.


Your Day Tours declines responsibility for any loss, damage, accident, sickness or changes in schedules caused by weather, strikes or any other irregularity outside of our control. We reserve the right to alter routes or departure times when necessary due to weather.

All information you give to the seller will only be used regarding your booking, for example if we need to contact you before or after the tour, we will use third party services to manage your booking and collect reviews.

The Icelandic law requires each passenger to fasten their seatbelts while on board. Not complying with the law can lead to tour cancellation.

Complaints & Comments

We are continuously working on improving our tour and service and much appreciate feedback from our customers. If you have any complaints regarding our tours please contact us right away (+354 470 1000) or contact@primetours.is and we will reply to you as soon as possible.


All transactions and reservations made with Prime Tours shall be governed by and construed in accordance with the law of Iceland, and each of the parties submits to the exclusive jurisdiction of the courts of Iceland.